The Global Rollout Behind a $2 Trillion Inventory Fix

Global trade is broken. It is inefficient, wasteful, and fundamentally blind. We are trying to run a 21st-century economy on 19th-century rails, and the result is a $2 trillion global inventory gap. That is $2 trillion of lost opportunity – purely because a complex supply chain cannot see where the demand is and match it. […]
The Algorithmic Awakening: How FMCG Will Trade Like Wall Street

Imagine a world where algorithms—not people—dictate the flow of global trade in Fast Moving Consumer Goods (FMCG) with precision and speed humans cannot replicate. Algorithmic trading (or algo trading) has redefined the financial landscape, moving at lightning speed to deliver efficient trade execution, but its influence goes far beyond Wall Street. Digitizing Inventory Assets for […]
The Impact of Trump’s Tariffs on FMCG Supply Chains

In today’s interconnected world, the import and export of goods are vital components of our global marketplace. However, tariffs—taxes imposed on imported goods—can significantly affect the cost and availability of essential everyday products, with ripple effects quickly felt throughout the supply chain. Distributors and wholesalers, particularly those dealing with Fast-Moving Consumer Goods (FMCG), must adapt […]
Unlocking B2B E-commerce in Argentina with Open Commerce Technology

Argentina’s e-commerce market, which is the fourth-largest in the LATAM region, has experienced rapid growth over the last few years, with total e-commerce revenue growing by 87% from 2021 to 2022. This growth, alongside the high rates of mobile and internet penetration in the country, suggests a strong potential for continued e-commerce expansion in the […]
Driving digital disruption for FMCG brands in emerging markets

For decades, FMCG brands in emerging markets have depended on a traditional distribution model to penetrate a highly fragmented market and get their products to retailers’ shelves. However, this model is grossly inefficient as it relies on costly cash payments and a large sales force who make hundreds of visits every week to merchant’s stores. […]
RedCloud is solving the data conundrum in the supply chain
Data is Knowledge; Knowledge is Power. The digital age allows us to collect and analyse data to take action on it quickly and with higher accuracy. Organisations that store large amounts of data understand their customers better because they know what their customers want, when they need it and can predict the next course of […]