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Access more retailers & streamline operations with Red101® for brands

A de-centralised platform that reduces barriers to trade

Red101® connects the manufacturers and distributors of FMCG goods with thousands of retailers in the fairest, most efficient way possible. 

  • Brands and distributors are given a clear, accurate picture of the market with access to real-time data from over thousands of live data points
  • They gain access to a rapidly expanding network of thousands of retailers
  • Brands can accelerate sales growth with targeted promotions 
  • They can start accepting digital payments easily and make use of digital payment network

Easy-to-use tools that simplify the order process

Our brands and distributors know their business best, that’s why we offer the broadest possible choices on fulfilment decisions, like how to get paid or which delivery options to allow.

  • Distributors get a dedicated e-store that is fully customisable to their needs
  • Highly flexible, granular level pricing rules
  • Brands and distributors can offer traditionally restricted products like alcohol or tobacco
  • No set obligations or requirements on businesses to transact in specific ways

Real-time stock and inventory management

Brands and distributors access Red101® through a dedicated Web-portal that is tailored to their needs. We’re utilising machine learning and automation to eliminate inefficient manual processes.

  • Brands and Distributors can update stock availability and pricing at the click of a button.
  • AI-powered suggestions allow sellers to eliminate inefficient manual processes
  • Can be fully integrated into existing tools like ERP and POS systems, using our deep API plug and play functionality.